Martial Arts Business and Martial Arts Business Management, Marketing, and Business Support

by Anonymous

August 16, 2004 -- Martial Arts Business and Martial Arts Business Management, Marketing, and Business Support

The formula for Martial Arts Business financial success
For More Resources and Support Tools to Grow your
Martial Arts Business:
http://www.ExtraordinaryMarketing.com

A powerful formula that I shared with you already while discussing how a Mile High Martial Arts Business generates revenue. Here I will expand upon that formula.

The formula again is as follows:
New Enrollments X Tuition Rate X Retention Rates X Renewal Upsells X Cash Ratio

Really, I believe that properly applied this formula encompasses just about every important factor in improving the financial results of your Business. An improvement in any piece of this formula can have a dramatic impact on your "bottom line – net profit" and, on your "top-line revenue."

Let's take a quick look at three of these factors: Retention Rates, Renewal Upsells, and Cash Ratio.

There has been a creeping mythology by some of the Martial Arts Business billing companies – that accepting cash up front as opposed to a monthly payment is a bad or, even illegal activity. This goes right along with the myth that students should enroll at a given price per lesson or month – and, just go right along paying that rate forever (which of course means until they dropout.)

If the numbers I've just quoted are anywhere near accurate what that leads us to is two conclusions.

For More Resources and Support Tools to Grow your
Martial Arts Business:
http://www.ExtraordinaryMarketing.com

About the Author:
Stephen Oliver began martial arts training in 1970 in Tulsa, Oklahoma at a branch Martial Arts Business of the Jhoon Rhee Institute.

In 1983 he moved to the Denver Metropolitan area and opened 5 Martial Arts Businesses in 18 months with only $10,000 in capital. He went on to promote the Mile High Karate Classic NASKA World tour event and serve on NASKA's Board of Directors from 1989 to 1999 and to serve on EFC's Board of Director's from Inception until 2002.

In 1992 he went earned his Master's in Business Administration (MBA) from the University of Denver and went on to serve on their Venture and Entrepreneurship Advisory Board. He has also written several other books including: "How to Market Your Martial Arts Business Using the Internet" and "Direct Response Marketing for Martial Arts Businesss."

For More Resources and Support Tools to Grow your
Martial Arts School Business:
http://www.ExtraordinaryMarketing.com

Martial Arts Business and Martial Arts Business Management, Marketing, and Business Support

http://www.martialartsresources.com, http://www.extraordinarymarketing.com, http://www.martialartsbootcamp.com, http://www.extraordinarybootcamp.com, http://www.kennedycopy.com, http://www.kennedymagnetic.com, http://www.milehighkarate.com, http://www.freekarate.com

© Copyright 2004. Stephen Oliver

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